Heather Neises
Strategic UX/UI Designer
UX/UI Project Manager
I'm a UX/UI Designer, Researcher, and Strategist who transforms intricate systems into intuitive, user-centered experiences. I specialize in making complex data, workflows, and product ecosystems feel seamless across platforms. If you're building something powerful and need it to truly resonate with users, you're in the right place.
Outside of my work life, I find joy in rock climbing, acroyoga, and creating art, alongside a recent hobby in video game design and sprite creation. Each of these interests influences my design thinking, sparking ideas for innovative interactions and layouts that blend functionality with creativity.
HIGHLIGHTED PROJECT
From Raw Vision to Refined Experience: UX/UI Design for a Mobile AI Camera App
​The Serket Mobile App Case Study highlights how user needs and behaviors shaped the redesign of an AI-driven platform for agriculture professionals. Through research, I identified challenges like managing farm data on-the-go and the need for streamlined workflows. By applying Google Material Design principles, I restructured the app's interface to reduce complexity and enhance usability, enabling quick data entry, real-time monitoring, and task prioritization. Collaborating with developers, I ensured the AI's functionality aligned with users' behavioral patterns, empowering them to make critical farming decisions more efficiently.
Testimonials
“She took the initiative to personalize her design handoffs based on the preferences and needs of each developer… That kind of initiative shows a deep respect for cross-functional teamwork, adaptability, and a genuine desire to make life easier for those around her.”
— Norbert Farkas, Lead Front-End Developer at Serket Technologies
Areas of Specialty
Research
Qualitative & Quantitative Research
User Interviews | A/B Testing
Journey Maps | Affinity Diagrams
Surveys | User Personas
Strategy
​Data Visualization | Data Collection
Information Architecture | App Structure
Roadmaps | Competitive Analysis
Prioritizing Features | Usability Testing
DESIGN
Figma ​Components | Variables
Wireframing | Prototyping
Design System | Style Guides
Development/Design Handoffs
Google Material Design
